电子商务平台的演化逻辑和运营机理

doi:10.11959/j.issn.1000-0801.2019173

Abstract

Abstract:

The E-commerce platform in the era of digital economy has evolved into a data platform ecosystem built around data resources and data technology systems, which greatly reduces transaction costs, improves production efficiency, and optimizes economic structure. Firstly, the macro environment of E-commerce development and the concept of E-commerce platform were introduced, and then the evolution of China E-commerce platform and the operation mechanism of E-commerce platform were analyzed.

Key words: E-commerce platform, data platform ecosystem, big data, cloud computing, artificial intelligence

CLC Number:

F724

Zelin LU,Qiangzhi LI. Evolutionary logic and operational mechanism of E-commerce platform[J]. Telecommunications Science, 2019, 35(7): 152-158.

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References 14

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Evolutionary logic and operational mechanism of E-commerce platform

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