Abstract:

26 Internet-listed companies were selected, data envelopment method and regression analysis were used to conduct an empirical analysis on the innovation efficiency of Internet companies and its relationship with scale.The research results show that the Internet industry belongs to a high level of innovation industry.The innovation efficiency has shown a fluctuating downward trend in the past five years, and the business model innovation efficiency is higher than the technological innovation efficiency.There is an “inverted U” relationship between the scale of Internet companies and the level of innovation.Properly increasing the scale of enterprises will help enterprises to innovate, however, the benefits and innovation efficiency brought about by scale growth will not continue to grow.Internet companies should expand rationally.Above conclusions provide data support for the high-quality development of Internet companies and for the formulation of relevant national supervision and regulation policies.

Key words: Internet company, platform economy, innovation efficiency, enterprise scale, data envelopment method