电信科学 ›› 2011, Vol. 27 ›› Issue (8): 16-20.doi: 10.3969/j.issn.1000-0801.2011.08.005

• 专题：移动互联网市场与业务运营 • 上一篇    下一篇

电信运营商构建以IM/SNS为核心纽带的平台花园研究

张敏,宋杰   

  1. 中国电信股份有限公司广东研究院 广州 510630
  • 出版日期:2011-08-15 发布日期:2011-08-15

Research on Platform Garden Building of Carriers With IM and SNS as the Key Elements

Min Zhang,Jie Song   

  1. Guangdong Research Institute of China Telecom Co.,Ltd.,Guangzhou 510630,China
  • Online:2011-08-15 Published:2011-08-15

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被引次数

3

摘要：

在移动互联网时代，IM/SNS成为凝聚用户的核心纽带，互联网企业纷纷发展融合IM/SNS能力的社会化应用平台。本文分析了这种趋势，提出了电信运营商构建以IM/SNS为核心纽带的平台花园应对挑战，避免沦为哑管道的解决方案。

关键词: 电信运营商, IM, SNS, 平台

Abstract:

IM and SNS are the key elements to maintain users in mobile Internet era,and Internet companies are developing social application platforms integrated with IM and SNS abilities one by one.This article analyzes the trend,proposes a solution for carriers to build platform garden with IM and SNS as the key elements to take up challenges from Internet companies,and avoid becoming dumb pipe.

Key words: carrier, IM, SNS, platform

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