Big Data Research ›› 2018, Vol. 4 ›› Issue (2): 72-85.doi: 10.11959/j.issn.2096-0271.2018020

• APPLICATION • Previous Articles     Next Articles

Intelligent recommendation of meteorological service based on association rules

Wenfang ZHAO,Yanan LIU,Dongchang YU   

  1. Beijing Meteorological Information Center,Beijing 100089,China
  • Online:2018-03-15 Published:2018-04-10
  • Supported by:
    The Public Welfare Industry Research Funds of China Meteorological Bureau(201206031)

Abstract:

To overcome the problem in which public meteorological services are rarely optimized for personalization,a recommendation method incorporating improved association rules and collaborative filtering was presented.First,FPGrowth algorithm was applied on pre-processed Web log data to generate association rules.Meanwhile,a customized collaborative filtering algorithm was used to calculate pairwise similarities between meteorological products based on users' browsing records.A total of five experiments were conducted.The experimental results show that the rules are relatively accurate for precipitation and haze weather,because pairwise similarities between meteorological products which are calculated by the proposed algorithm could reduce the total number of invalid or irrelevant association rules by 10%.

Key words: intelligent recommendation, association rule, Web log, public meteorological service, parallel computing, similarity, collaborative filtering

CLC Number: 

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