电信科学 ›› 2013, Vol. 29 ›› Issue (11): 159-162.doi: 10.3969／j.issn.1000-0801.2013.11.027

• 运营创新论坛 • 上一篇    下一篇

固网运营商流量经营策略研究

阮科1,冯明2,朱永庆1,邹洁1   

  1. 1 中国电信股份有限公司广东研究院 广州510630
    2 中国电信集团公司 北京100032
  • 出版日期:2013-11-20 发布日期:2017-07-04

Research on Wireline Operators' Traffic-Based Operations Strategy

Ke Ruan1,Ming Feng2,Yongqing Zhu1,Jie Zou1   

  1. 1 Guangdong Research Institute of China Telecom Co., Ltd., Guangzhou 510630, China
    2 China Telecom Corporation, Beijing 100032, China
  • Online:2013-11-20 Published:2017-07-04

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摘要：

流量经营已经成为业务互联网化趋势下基础电信运营商的关注重点。业界一般将流量经营的焦点集中在移动互联网上，而对固网领域的探讨较少。在对流量经营内涵、特征等进行深入研究的基础上，结合运营商流量经营案例，提出固网流量经营的发展策略。

关键词: 流量经营, 固网运营商, 差异化定价

Abstract:

More and more telecom operators have been quick to embrace traffic-based operations. The industry and academia generally focus on the mobile internet, neglecting the wired markets. Aiming to explain the basic issues surrounding traffic-based operations on wired operators, the concept, characteristic and international operator's cases of the wired traffic-based operations were restudied. Finally, it was end with a series of conclusions and recommendations for wired traffic-based operations.

Key words: traffic-based operation, wireline operator, usage-based pricing

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