Telecommunications Science ›› 2015, Vol. 31 ›› Issue (10): 115-123.doi: 10.11959/j.issn.1000-0801.2015240

• Internet business • Previous Articles     Next Articles

A Novel Music Recommendation Method Combining Music Sub-Personality and Social Network Behavior Analysis

Chunhua Ju1,2,Zhiyi Huang2,Fuguang Bao1,3   

  1. 1 Contemporary Business and Trade Research Center of Zhejiang Gongshang University,Hangzhou 310018,China
    2 School of Computer Science and Information Engineering,Zhejiang Gongshang University,Hangzhou 310018,China
    3 School of Business Administration,Zhejiang Gongshang University,Hangzhou 310018,China
  • Online:2015-10-20 Published:2017-07-21
  • Supported by:
    The National Natural Science Foundation of China;Zhejiang Province 2011 Collaborative Innovation Center of Modern Business Circulation System;The Natural Science Foundation of Zhejiang Province;The National Key Technology R and D Program of China;Key Research Institutes of Social Sciences and Humanities Ministry of Education

Abstract:

In order to recommend music conforming to the people’s sentiment state in real time,a novel music recommendation method combining music sub-personality and social network behavior analysis was proposed.Through sentiment analysis of the users’ words and sentences which was released on Weibo and other social network,the method calculated the users’ music preference in a sentiment state,the most suitable music was recommend to users in that sentiment state.Experimental results show that the proposed method can alleviate the effect of user data sparsity on the recommendation results.

Key words: music recommendation, music sub-personality, social network, sentiment analysis, data sparsity

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