Telecommunications Science ›› 2009, Vol. 25 ›› Issue (11): 28-31.doi: 10.3969/j.issn.1000-0801.2009.011.011
• Topic: all business development and marketing • Previous Articles Next Articles
Bo Quan,Huie Li
Online:
Published:
Abstract:
Today,the telecom industry is faced with fierce challenge.As entering full-service operation age,the war of competing for mid and high end clients between operators is getting harder and harder. This article presents how to execute the customer relationship maintaining strategies throughout the whole customer lifetime,and make the analyses of varied measures based on different periods in the life span,and discusses the customer care system from three aspects.
Key words: mid and high end client, customer lifetime, customer service, customer care, customer relationship maintaining
Bo Quan,Huie Li. Customer Relationship Maintaining and Care for Mid and High End Clients in Full-Service Operation Environment[J]. Telecommunications Science, 2009, 25(11): 28-31.
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URL: https://www.infocomm-journal.com/dxkx/EN/10.3969/j.issn.1000-0801.2009.011.011
https://www.infocomm-journal.com/dxkx/EN/Y2009/V25/I11/28
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